2023
Bumble and Bumble OfficeTok
As a part of the social team, my team and I have been experimenting with OfficeTok to showcase to our consumers – the people behind the products. It is one of our trend drivers for the brand’s account, with the fastest-growing content for our brand channel as of June 2023.
Oscars 2023
I want to take some time to showcase how my team and I share red-carpet moments on social. We partnered with hairstylist Nikki Nelms, who created Janelle Monae Oscar’s Look with our products. This year our partnerships for the Oscars Red Carpet included some exceptional talent: Janelle Monae x Nikki Nelms, Pedro Pascal x Courtney “Coco” Ullrich-Mooney, and Adrienne Bailon x Ray Christopher. Thank you to our hairstylist partners for trusting us to be your go-to kit for your clients and working with us to highlight this with social media partnerships. It was shared publicly on Tiktok and Instagram channels.
